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Broker profile

PeopleFinders

  • Redact removes listings on paid plans

A large US people-search and background-check site operated by Peoplefinders, LLC, the company that files for it in California's data broker registry. The site dates to 1999. Referral sites such as PrivateEye and PublicRecordsNow hand their searches to it through affiliate links. Its California filing gives a San Francisco address. Carries a BBB rating of C. Confi-Chek, Inc., sued as the operator of PeopleFinders.com, settled the $4.89M Eisenberg v. Confi-Chek Illinois Right of Publicity Act case without admitting liability. It disclaims FCRA coverage and processes opt-outs only for residents of the roughly 19 states with comprehensive privacy laws.

PeopleFinders homepage screenshot

PeopleFinders overview

At a glance

Quick facts

Redact's exposure rating

Substantial
LimitedModerateSubstantialExtensive
Data published
Editorial estimate
Re-listing frequency
Editorial estimate
Complaint record
Pattern of complaints
Opt-out friction
Moderate
Operator opacity
Mostly disclosed
Prior data incidents
None documented

Our editorial assessment from public sources as of September 24, 2026, and our own opt-out testing as of May 28, 2026. Each dimension is scored 1 to 4, higher means more exposure, and the overall gauge is their average, unless a confirmed breach holds it higher. It is an opinion, not a finding about the company's conduct or legal compliance. Dimensions marked "Editorial estimate" are estimated from the kind of service offered rather than observed on this site. How we score

What each dimension means
  • Data published: how much and how sensitive the personal data they put out.
  • Re-listing frequency: how quickly you reappear after opting out.
  • Complaint record: the volume and pattern of complaints across BBB, Trustpilot, and Sitejabber. No listing, or a listing with no reviews, counts against the broker.
  • Opt-out friction: how hard the removal process is to complete.
  • Operator opacity: how hidden the operating company and its principals are.
  • Prior data incidents: history of breaches or leaks of the data they hold.
Category

People search

Operating entity

Peoplefinders, LLC (the California registrant)

Founded

1999

Filed address

548 Market St Suite 29296, San Francisco, CA 94104 (per its California filing)

Phone

(800) 718-8997

BBB rating

C · NOT accredited

Opt-out eligibility

~19 states with privacy laws only

FCRA covered?

Says it isn't a CRA

Background

Background

Founded 1999

PeopleFinders is today registered in California by Peoplefinders, LLC, and the site dates to 1999. Confi-Chek, Inc. was sued as its operator in Eisenberg v. Confi-Chek, a case it settled for $4.89 million. The site has its own Wikipedia entry, unusual among people-search brokers.

Domain

peoplefinders.com

Operating entity

Peoplefinders, LLC (the California registrant)

Founded

1999

Filed address

548 Market St Suite 29296, San Francisco, CA 94104 (per its California filing)

Phone

(800) 718-8997

Opt-out

peoplefinders.com/opt-out · state-restricted

FCRA status

Disclaimed

PeopleFinders dates to 1999 (Wikipedia notes May 22, 2002, though most public sources cite 1999). The company grew from 9 employees at founding to roughly 50 by 2009 and 75 by 2020. It earned Deloitte Technology Fast 50 (#24 Silicon Valley) recognition in 2008 and Deloitte Fast 500 listings in 2008 and 2009.

PeopleFinders sells the full background-style report, covering name and aliases, age, full current and previous addresses, unredacted phone numbers, email addresses, relatives and associates, marriage and divorce records, property ownership, court and criminal records, and bankruptcy / lien filings. Free-tier teasers show name, age, and city; the rest sits behind a per-report charge or a subscription unlock.

Owned or operated by Peoplefinders, LLC4 entities in this network · CPPA registrant · 2 domainsExplore the full map

A search on PrivateEye or PublicRecordsNow ends here. Neither site holds records or runs a removal form any more. Both hand the name you typed to PeopleFinders, so the record you found is PeopleFinders' and the PeopleFinders opt-out is the one that clears it.

Recurring charges are the most common complaint. Reviews on the BBB profile describe buying what customers thought was a one-time report and then being billed monthly, and BBB complaints describe slow support. Whatever payment method you use should be one you can cancel or chargeback easily. Virtual cards or single-use cards limit the exposure.

Data Published

Data types

Free preview · paid unlock

Free-tier teaser fields visible without payment:

Sensitive: elevated identity-theft, doxxing, or safety riskStandard public-record field

  • Full name and aliases
  • Age (date-range indicator)Sensitive
  • Current city and state
  • Likely-relatives preview (first names only)

Paid unlock (per-report or subscription):

  • Full current address (street, city, state, ZIP)Sensitive
  • Full address history with date ranges
  • Unredacted phone numbers (landline and mobile)
  • Email addresses
  • Full names and contact data for relatives and associates
  • Marriage and divorce records
  • Property ownership records
  • Court records (civil and criminal)Sensitive
  • Bankruptcy and lien filingsSensitive
  • Education and employment history when matched
  • Social-media profile links when matched

Where the data comes from: Public records aggregated through PeopleFinders' data backend: county and state court filings, property records, voter registration files, marriage and divorce records, USPS NCOA-style address data, plus third-party data-broker feeds.

Contact

Contacts & links

Peoplefinders, LLC
Operating entity

Peoplefinders, LLC (the California registrant)

Filed address

548 Market St Suite 29296, San Francisco, CA 94104 (per its California filing)

Customer support phone

(800) 718-8997

Terms of Service
CA Data Broker registry

Peoplefinders, LLC (dba FindANeighborhood) files for peoplefinders.com and findaneighborhood.com · 2024: 389 requests to delete, every one complied with in part, one-day median (cppa.ca.gov/data_broker_registry/)

Reputation

Trust signals

BBB C · 1.1/5 stars

The BBB profile for PeopleFinders is the accountability anchor, with a rating of C, NOT BBB-accredited, with the Bureau noting failure to respond to complaints. Customer reviews average 1.1 out of 5 stars across 78 reviews. The most common complaint in its BBB reviews is recurring subscription charges after what users believed were one-time report purchases.

Better Business BureauPeopleFinders.com · Sacramento, CA · NOT accredited · BBB notes failure to respond to complaintsC ratingAs of 2026-05View profile ↗
BBB customer review average78 reviews · most common complaint: recurring subscription charges after a "one-time" purchase1.1 / 5 starsAs of 2026-05Read reviews ↗

What reviewers and complainants say, from the sources above. Redact hasn't verified these complaints.

  • Recurring subscription billing after a "one-time" report purchase, the most common complaint in its BBB reviews. Use a virtual card or single-use card

  • Customer-support response times are slow; the BBB notes failure to respond to complaints as a consistent issue

  • The free preview leads into paid-report offers. Users who only want to see if they appear in the data have to opt out without ever paying

  • Records reappear after the PeopleFinders backend refreshes from public-records sources. Annual re-submission is the maintenance pattern

  • The Wikipedia entry signals notable industry scale relative to peer people-search brokers, but Wikipedia notability and consumer-side reputation are separate measures

Common consumer-side themes:

Litigation

Litigation history

$4.89M IRPA settlement

The headline matter is Eisenberg v. Confi-Chek, Inc., a class-action Illinois Right of Publicity Act case settled for $4.89 million. Cook County Circuit Court Case No. 2021-CH-05599. The settlement covered Illinois residents who alleged PeopleFinders displayed their names on the site without consent during the class window of November 2, 2021 through January 1, 2023, with individual class-member payouts in the $89-$178 range. Confi-Chek settled without admitting liability.

Related matters:

  • Eisenberg v. Confi-Chek, Inc.: $4.89M IRPA settlement, Cook County Case No. 2021-CH-05599, class window Nov 2 2021 - Jan 1 2023. The settlement framework parallels the broader Illinois Right of Publicity Act wave that has named multiple people-search-broker operators - settlement summary at TopClassActions.
  • No documented FTC enforcement specific to PeopleFinders on the public record. FTC attention to the people-search-broker industry has historically centered on FCRA-misrepresentation cases (Spokeo's 2012 settlement is the headline example) rather than recurring-billing complaints against paid-tier consumer-data sites.
  • Recurring-billing complaints haven't produced a known consolidated class action specific to PeopleFinders, but they're the most common complaint in its BBB reviews, so the chargeback / virtual-card mitigation is the standard advice.

FAQ

Q & A

Common questions
Is PeopleFinders a data broker?

Yes. PeopleFinders.com is a paid-unlock people-search site that publishes full name, age, current and previous addresses, phone numbers, email addresses, names of likely relatives and associates, court records, criminal records, property records, and marriage/divorce records. It dates to 1999, is registered in California by Peoplefinders, LLC, and receives searches from referral sites such as PrivateEye through affiliate links. Confi-Chek, Inc. was sued as its operator in Eisenberg v. Confi-Chek. PeopleFinders disclaims FCRA coverage. BBB rating: C (NOT accredited).

Who owns PeopleFinders?

PeopleFinders is operated by Peoplefinders, LLC (dba FindANeighborhood), which California's data broker registry lists as the filer for peoplefinders.com. Confi-Chek, Inc. was sued as the operator of PeopleFinders.com in Eisenberg v. Confi-Chek and agreed to a $4.89 million settlement; no filing we can cite says Confi-Chek runs or owns it today. Its California filing gives 548 Market St Suite 29296, San Francisco.

What information does PeopleFinders publish?

PeopleFinders sells full background-style reports including full legal name and aliases, age and date of birth, full current and previous addresses, unredacted phone numbers (landline and mobile), email addresses, names of likely relatives and associates, marriage and divorce records, property ownership records, court and criminal records, bankruptcy and lien records, and social-media profile links when matched. Free-tier teasers show name, age, and city; the full record sits behind a per-report or subscription paywall.

Can I remove myself from PeopleFinders?

Conditionally. PeopleFinders only processes opt-out requests from residents of states with comprehensive consumer privacy laws, about 19 states as of May 2026 (California, Virginia, Colorado, Connecticut, Utah, Texas, Oregon, Montana, Iowa, Delaware, Nebraska, New Hampshire, New Jersey, Tennessee, Minnesota, Maryland, Rhode Island, Indiana, Kentucky). Residents of the other 31 states + DC receive a rejection email stating "the person identified in your request lives in a state that does not have a comprehensive consumer privacy law that applies to our data." The flow at peoplefinders.com/opt-out runs to 4 steps, starting with (1) click the green Next button on the "Do Not Sell My Personal Information" page; (2) check email and click the verification link from support@peoplefinders.com within 24 hours; (3) fill out the Record Suppression Form with full personal details; (4) receive the determination email. If approved, 3-day removal SLA. If rejected, an appeal path exists. Cite the specific state statute. Phone: (800) 718-8997. See our PeopleFinders removal guide for the full walkthrough.

How long does PeopleFinders take to remove information?

PeopleFinders claims removal within 3 days of accepting a valid Record Suppression Form. In practice, most accepted records drop from the public search results within 3-7 days. The state-eligibility check is the gating factor. Residents of the ~19 states with comprehensive consumer privacy laws have a path; residents of the other 31 states + DC don't, and receive a rejection email. Re-listing can occur when the underlying PeopleFinders data backend refreshes from public-records sources. Annual re-submission is the standard maintenance cycle for eligible-state residents. For California residents, the CCPA gives a business 45 days to answer a deletion request, and it can extend that once.

Is PeopleFinders covered by FCRA?

PeopleFinders says it isn't a consumer reporting agency under the Fair Credit Reporting Act, and its Terms of Use bar using its data for employment screening, tenant screening, credit decisions, or insurance underwriting. The applicable framework is state-level privacy law, meaning CCPA/CPRA in California, plus the growing list of state comprehensive-privacy laws and state-specific data-broker registration regimes.

More related sites: FindMugshots.com, PrivateEye, PublicRecordsNow, Quick People Trace

Take yourself off data broker sites

Redact scans data broker sites from your device. The free scan shows which of your details are exposed but hides which broker lists you; Premium and Ultimate show where each listing is. They also submit the PeopleFinders removal for you, re-scan about every 15 days and file again if your listing comes back.

Last updated September 24, 2026.

PrivateEye and PublicRecordsNow rechecked. Both now only refer searches and have no removal form, so the fallbacks through them are gone. Originally written May 28, 2026.

Opt-out last verified May 28, 2026.

The page provides general information, not legal advice. Redact is not affiliated with or endorsed by PeopleFinders or any other company named here. Spotted an error, or represent this company? Email support@redact.dev.