Removal guide · Fifty

How to remove your info from Fifty

Fifty's opt-out page carries no opt-out form. The page titled "Opt Out of Data Collection" sends you to Twitter, Facebook and Instagram to change your own privacy settings, which stops future collection and does nothing about what Fifty already holds. Two routes reach the company. Email privacy@fifty.io, or call the California hotline on 1-833-335-0880. Name your handles when you write, because handles are the only identifier Fifty says its data is linked to.

Fifty homepage screenshot

The Fifty profile covers who the company is, why a London firm sits on California's register, and the line in its privacy policy where it admits it may not be able to identify you.

At a glance

What this takes

Cost

Free

Time

Ten minutes to write a decent email, longer if you lock down accounts too

Account needed?

No

Opt-out form

There isn't one · despite the page title

What to include

Every social handle and profile link you want covered

Stated turnaround

None on the page · Fifty's 2024 filing reports a one-day median for deletion requests

Can you verify it worked?

No · there's nothing to search and nothing to check

Cliff notes

What that page actually tells you

The opt-out page is written in careful corporate language. Stripped down, here's what it says and what each part means in practice.

  • "We only collect publicly available information from social media platforms." Your posts, your bio and your photos, taken because you left them public. The privacy policy adds that this includes sensitive material if you made it public yourself.

  • "The most effective way to control your data is directly through the social media platforms we source our data from." The heart of the page, and it's Fifty pointing at somebody else's website. The Twitter, Facebook and Instagram settings links that follow are worth using, but every one of them controls what happens next, not what already happened. It's prevention dressed up as an opt-out.

  • "As a California resident, you have the right to ... request deletion of any stored public social media data related to your profiles." The real right, and the sentence to quote back. Note "related to your profiles". Profiles, not names.

  • "To exercise these rights, you can: use the privacy controls on the social media platforms listed above." The rights section leads with the same suggestion again, and only then gives an email address and the California hotline. Those two are the only things on the page that reach the company, and they come last.

  • The only form on the page is a sales enquiry. It sits behind a Book a Demo button, asks for name, company, email, phone and message, and carries reCAPTCHA. It's for prospective clients, not for you.

The steps

The route that actually reaches Fifty

01

List every account you want covered

Gather the handles and profile links for each account. Twitter, Facebook, Instagram, and anything else public you care about. Include old handles you've since changed, and any account you've deleted recently, because Fifty's copy doesn't disappear when the original does. This step is the whole request.

02

Email privacy@fifty.io

Write to privacy@fifty.io. Keep it short and concrete.

  • Say you're requesting deletion of all personal data Fifty holds relating to your social media profiles.
  • List the handles and profile URLs.
  • Say where you live. If that's California, say so and name the CCPA. If it's the UK, ask for erasure under the UK GDPR. If it's the EU, ask for erasure under the EU GDPR.
  • Ask Fifty to confirm in writing what it deleted, since nothing on its site will ever show you.

Copy the data protection officer. Fifty has an appointed officer, reachable at dpo@fifty.io. Most brokers have nobody like that. Putting a named officer on the email makes it harder to lose than a message to a general inbox.

03

Or call the California hotline

The page publishes a California consumer hotline on 1-833-335-0880. Use it if you'd rather talk to somebody, or if the email goes unanswered. Have your handles ready before you call.

It's labelled for California, and it's the number Fifty publishes for consumer requests, so it's worth trying wherever you are.

Where you live

If you're not in California

Fifty's opt-out page speaks only to Californians, from its heading to its hotline. People elsewhere may still have rights that apply to Fifty.

In the UK, ask for erasure under the UK GDPR. Fifty Technology Limited is a British company registered in London with an appointed data protection officer. If Fifty doesn't resolve your complaint, contact the Information Commissioner's Office.

In the EU, ask for erasure under the EU GDPR. If Fifty doesn't resolve your complaint, contact the data protection authority in your country. National authorities handle complaints about GDPR violations.

Elsewhere in the US, the opt-out page offers you nothing, but the privacy policy does. Section 11 names Colorado, Virginia, Connecticut, Utah, Florida, Nevada, Oregon, Texas, Washington and Montana as states whose residents may have additional rights under their own privacy legislation, exercised through the same email and hotline a Californian would use. Cite your state's law by name when you write, and send the same email regardless. A clear written request costs you ten minutes.

Keep whatever Fifty sends back. With no form, no reference number and nothing to search, a reply in your inbox is the only proof this ever happened. Keep it somewhere you'll still find it in a year.

Confirm

What you can and can't check

You can't check. There's no listing to search, no profile page and no confirmation screen anywhere on fifty.io. Searching your own name tells you nothing, because you were never published under it.

The only window is the one you ask for. If your email requested written confirmation of what was deleted, Fifty's answer is the only account you'll get of what it held. If it replies without addressing that, ask again and point at that part of your original request.

Be prepared for a reply saying Fifty couldn't identify any data relating to you. That may be true, given what it says about not holding names or addresses, and it's also what happens when a request arrives without handles attached.

If it fails

Troubleshooting

  • "We cannot identify any data relating to you." The most likely reply. Respond with the handles and profile URLs listed one per line, and ask Fifty to confirm each was searched against its datasets.

  • No reply at all. Chase it once, then send it again to dpo@fifty.io, addressed to the data protection officer. A named officer has an obligation a shared inbox doesn't.

  • UK residents, still nowhere after a month. Complain to the Information Commissioner's Office. You don't need a lawyer and it costs nothing.

  • EU residents, still nowhere after a month. Complain to the data protection authority in your country. You don't need a lawyer.

  • You can't find the email address on the page. It's obscured in the page's code so automated readers can't harvest it. The working addresses are privacy@fifty.io and dpo@fifty.io.

  • You deleted the social account already. Say so, and give the handle it used. Fifty's copy was taken while the account was live and doesn't vanish when the original does.

Staying off

Keeping it from coming back

This is one of the few brokers where you genuinely control the tap. Fifty collects what's public on social media, so anything you make private isn't there to be collected next time. That's why its advice, taken as prevention rather than as removal, is worth following.

It only holds while the setting holds. A new account, a profile you make public for a while, a platform that changes what public means by default, and collection resumes. Fifty's policy says it refreshes its social media data every six months, and nothing in its published material describes a suppression list that remembers you asked. If you keep an account public, treat the deletion request as something to repeat rather than something you did once.

Take yourself off data broker sites

Redact scans 120+ data broker sites from your device, finds where your details are listed, and submits the removal requests for you. If a broker relists you, it files again.

Last updated:

August 18, 2026 · The opt-out page was walked firsthand before a word was drafted, then read line by line from its served source, including the contact addresses the page obscures. The walk found no form, no lookup and no confirmation, only the platform-settings advice, an email address and the hotline. September 10, 2026 · Rechecked live. The page serves the same text and the same two contact routes, its only form is still the Book a Demo sales enquiry, and the privacy policy, dated February 2026, still names the same officer, addresses and ten US states. Every link in this guide was checked the same day.