Is OpenAI Building a Social Media Platform? (and why?)

Is OpenAI Building a Social Media Platform? (and why?)

Redacto
3 min read

The tech world is buzzing with rumors: OpenAI, the AI giant behind ChatGPT, might be building its own social media platform. While unconfirmed, this potential move shines a spotlight on a critical issue in our digital age: data privacy and the ever-expanding digital footprint we leave behind.

Why Would OpenAI Want a Social Network?

The most compelling reason? Data. Advanced AI models like ChatGPT need massive amounts of real-time, human-generated content – text, images, interactions – to learn and improve. Social media platforms are treasure troves of this data

Competitors like Meta (Facebook/Instagram), LinkedIn (Microsoft), and X (formerly Twitter) already leverage their users’ data to train their own AI models – generally with loose regard for ethics. 

OpenAI already has a continuous, high-volume stream of training data; their millions of customers and the billions of queries processed by ChatGPT every day.

By launching its own platform, OpenAI would generate another source of training data. This would reduce their reliance on web scraping, synthetic data, and the data sourced from OpenAI User interactions. 

AI-Powered Social Media Features Destroying Culture

An OpenAI social network could offer unique, AI-powered creative tools – Meta is already doing it. AI-assisted comments, conversations, posts, profile pictures are all very possible, but really what value do they bring to the internet? If you think we should be maximizing cultural homogenization, then you’ll probably love AI-powered social media features.

Not to mention, the way content is ‘fed’ to you on social media could be made even more personalized, and “efficient” with AI embedded in the algorithms. To be clear, efficiency in this context refers to the platform’s ability to keep its users online and ‘engaged’ for longer so they can consume more ads.

Your Growing Digital Shadow in the Age of AI

Whether or not OpenAI’s platform launches, the trend is clear: more platforms mean more places where our data is stored and used in ways we don’t fully understand. Content shared online often persists indefinitely, contributing to a digital footprint that could become training data for future AI or resurface unexpectedly.  

As AI becomes more integrated into social platforms, your data isn’t just for engagement, it’s the raw material powering these technologies.  

Take Control of Your Digital Footprint with Redact.dev

Managing years of posts across multiple platforms is overwhelming. This is where tools for digital hygiene become essential.  

Redact.dev empowers you to manage and control your digital footprint. Our service allows you to easily find and selectively delete old posts, comments, and other content across various social media platforms. Almost every online interaction is used to fuel data-hungry algorithms – the ability to curate your digital history is crucial for maintaining privacy and controlling your online narrative.  

© 2025 Redact - All rights reserved